Small business owners understand the need to be as efficient as possible in order to grow. Being efficient will increase income while lowering costs. Luckily, there are many software tools available that can help small business owners work more efficiently. In this article we will explore some small business software solutions: using technology to grow.
Regardless of what your business niche is, there are software solutions that will help you work smarter, not harder. Let’s take a look at a few of these solutions.
Customer Relationship Management (CRM)
Owning a small business is a freeing and fulfilling experience. Oftentimes, you will have a close relationship with some of your customers. However, having a close relationship with them is not enough. You will need to find yourself a customer relationship management system (CRM). A good CRM will allow you to update a customer's information in real-time, which is great if you have other employees access the same database. A CRM will also allow you to send out emails for marketing purposes, as well as track all communications between your business and the customer.
Imagine the days before technology. Every small business owner had to handwrite quotes and invoices. Can you imagine the time that took? Technology today allows business owners to do away with that tedious task. Invoicing software will allow you to create custom quotes for a customer and then invoice them after the work is completed. It also retains the information that the customer asked about in case they decide not to accept the quote.
Sales Management Software
The sales management software keeps track of and helps you keep your leads in one place. Your leads are the ones that have asked for quotes in the past but have not followed through with purchasing. These leads are ideal to contact when you are trying to reach your end-of-year goals. The leads were interested at one time, maybe now they are ready to purchase!
Creating and tracking your projects in one system allows you to work more efficiently. Seeing what you are working on, for who, and at what stage the project is in makes everything easier. The status of each project is there for you as soon as you open the project. Updates can be done immediately so that everyone is updated as well.
Time tracking software allows employees to track their time and allows managers to see where their employees are spending most of their time. It is a streamlined process that helps with time management as well as calculating the wages.
Software Solutions Can Ease Your Workload
Although these are just a few samples of solutions that can help you as a small business owner, you can see how they can help you. When researching software solutions, look for ones that can combine multiple functions to save time and money. For example, a good project management software solution will have task and time management incorporated. Just as an invoicing solution may have a bookkeeping software. Finding ways to reduce your backend business process is the best way to work more efficiently as a business owner.